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In this post I show ways and tools helping business people to determine how creepy their site actually is and how to make it less scary.
Apparently you haven't done any usability testing on your own cluttered site with often tiny grey text on grey background. Please start practicing what you preach.
Thank you for outlining these ideas. I hope ethics will become more important in future as people increasingly realize that unethical businesses hurt their interests. The "delete Facebook" campaign is showing the way.
Great related read: https://growthhackers.com/articles/speed-as-a-habit/
Just submitted my entry. Good luck with the survey :)
Already answered the survey as well, but I'd say the magic is in being able to connect the data that you have on a quantitative level and try to combine that with the learnings that you hear from conducting actual user research. Likely on a lot of occasions you'll hear things when talking to your users/customers that will have overlap with what you see in the actual data. But overall, I want to add that listening to users is not always the holy grail on how you should be prioritizing your efforts, in the end you're building a business by listening to your customers and doing it for them but it doesn't always mean they have the right ideas that will help you in the end. That's where experimentation should come into the picture for a product manager, trying to prove through experimentation to see what actually works.
Thanks so much @Steven Van Vessum! Looking forward to @vincent_io's response :)
I'm not a Product Manager, but my colleague @vincent_io may be able to jump in and fill out the survey.
I would say that being able to track user feedback through the sea of tools that are available, whether it's chatbots, NPS tools, in person, or over a phone or video call - whatever it is, keeping track of it, genuinely listening and understanding where the points of frustration or friction are can go a long way in terms of rolling that back into your product. of course, personally following up goes a long way as well, especially when you want to cultivate an army of customers who know you have their back.. they'll have your back to in many other ways outside of being a loyal user or customer.
Strange, but true story... actually listening to your customers goes a long way! Making the effort to set aside some time to hop on a call and work through a problem or feature request goes a long way in engendering loyalty and putting your money where your mouth is and building something people actually want.
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