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Since price seems to be your main concern I suggest you start out with the free version of Google optimize. You can only run 3 tests simultaniously on the free version but it has everything you need to get started. If you need advanced features there is no way around paying for a tool like optimizely.
Keep your current job while looking for your new job! Also, and I know this will be difficult to do, if/when you are being interviewed try not to be negative about your current experience - it just makes it look like you are not a team player.
What Justin said is spot on.
If you still want to give it a
try start by presenting potential results and work back how you can achieve the results.
But you are probably better off getting a new job.
I think you need to ask yourself why you are working for this person. The best CEOs surround themselves with the best in their fields - anyone who is purposely not using an employee in a way that can drive the best value for the company probably has their own agenda (e.g. doesn't like change, doesn't like others getting attention, etc.).
Yes, there is a chance that this boss of yours does not have the budget to employ some of your suggestions, but I find it hard that email marketing (generally free) and product page SEO (free) would not be approved due to budget concerns. I used to work at the Office of Communications at MIT Sloan - I used to love it because I had flexibility on what I could do and I could work on a bunch of projects. Unfortunately, the office structure changed and eventually I was limited as to what I could get accomplished. I left because I knew that my value was depleted and I could drive more impact at other companies.
Last note: One thing I've learned while working for other people is if someone asks you to deliver something you deliver it in the way they asked you. Suck it up and do it. However, if you know that there is a better way voice your opinion immediately with facts and data.
i think, boss dosent want to pay more for operations. you have to ask him, why reject?
Happy to hear that, enjoy!
Thanks for sharing really interesting list of movies
Personally found some movies which haven't watched so far and your description made me curious in it
As always, a great read @nickkolenda.
A bit shorter than you've conditioned me for but I'll take it :P
Let me know what you think!
We ran an experiment based on this and here are the results: https://growthhackers.com/articles/are-cupcakes-really-the-greatest-marketing-growth-hack-of-all-time
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