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Hey, thank you, Kim, for your love & feedback. I'm so happy to read these lines 😍
Love socialinsider.io 😍
It is one of my favorite tools as a Marketer.
Every time a new potential client approaches me I go to socialinsider.io to check out the client's and competitor's Facebook pages to see how they are doing.
Now they added features to monitor Instagram as well.
Check it out 👌
Would love feedback from you guys on the article!
No straight direct way I know of but the work around might actually be equally if not more powerful:
1- Analyze the audience of your influencer (socio-demographics, interests)
2- Target that audience on Instagram (which will include your influencer's and similar interest based audience) with ad/sponsored content that references your influencer (good for him, good for you)
Perfectly described, how Instagram is performing these three steps:
Locate your users
Find blue oceans
Great guide! :)
Engagement is higher on Instagram:
"According to this article by Toby Nwazor, Adidas posted the same post on both their Facebook page and Instagram account. The Facebook page had 24 million likes, versus the Instagram account’s 9.7 million followers. However, the Instagram post had over 130,000 views compared to Facebook’s 78,000 views. The post also had 154 comments on Instagram compared to 67 on Facebook."
I'll take the contrarian stance here and say, why not?
If you have the resources, I think it's a great idea as an HR-focused startup, to have one Instagram devoted to your company culture, and another devoted to sharing content that will better resonate with your target customers.
Lots of businesses have multiple Instagram accounts, such as Whole Foods and Fairmont Hotels.
There are many more examples in this article from our blog: https://jumpermedia.co/does-your-business-need-multiple-instagram-accounts/
Really informative post Diane! Some really great tools in there, thanks for sharing.
We've just published a post around Instagram Marketing for online retailers which you might find useful too! https://growthhackers.com/articles/6-marketing-hacks-for-ecommerce-retailers-selling-on-instagram
Hi Brand ;-)
Send me a DM I can help you ;-)
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