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wow that's amazing
For sure. But before becoming the richest man in the world with Amazon, Jeff Bezos created zShops.
I took the "best of Bezos" and packaged it up in to this bad boy ;)
Its amazing to read of such statistics. No wonder amazon is rated the biggest online company in the world, far above Google and Facebook. I think Jeff Bezos is indeed a genius.
This post brought forth a trend that I see happening more of late - agency converting to a SaaS product.
Seems like a no-brainer when you find yourself creating custom tools to manage repeating aspects of your customer engagements.
One way is "Land & Expand". It's a business model that uses a bottom-up approach, rather than top-down. You market to single people in a company, who then carry the product to their team, then department, and ultimately the whole company.
I've laid out examples from Slack, Atlassian, Basecamp, Dropbox, Docusign, New Relic, and more in this article: http://www.kevin-indig.com/growing-a-saas-company-to-100m-arr-without-a-sales-team/.
Succinct summary of the progression of one of my favorite companies! this is next level compared to Wikipedia, ha! I think the takeaways at the end (for how people can apply Shopify's history to their current business model) really added some icing on that cake. Thanks!
Great read! Super enjoyed it.
Great article, Alina. B2C brands have a huge advantage: they can easily leverage customer generated content for successful social media campaigns. The real challenge for B2B social media marketers is trying to achieve similar goals with their products and specific audience :) Thanks again for sharing!
I think you should look at this solution built by FreeCodeCamp: https://medium.freecodecamp.org/our-nonprofit-needed-a-cheaper-way-to-send-email-blasts-so-we-engineered-one-167322e3f28e
That's awesome feedback.. more to come.
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