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I am a fan of the # instead of emojis.
I'm all for emojis in B2B.
Whether it's an emoji or a GIF.... So many people are on one side of the debate. The reality of the world we live in today is that emojis and Gifs are becoming forms of communication. We should embrace them. It's not offensive to use an emoji (unless you use an offensive one) so I have no issues with them.
The 🔑is making sure that you understand: (1) the context and (2) your audience.
Communication with Clients and Suppliers
Companies should be able to talk about and collaborate with clients and suppliers from the same place. Companies using project management software should offer their clients the ability to log in and view only their relevant project data. This way clients can provide direct feedback, make edits and review progress in the same place
Brand awareness and engagement is definitely a huge benefit of webinars! Keep an eye out next week for a post on a company that uses webinars to build massive brand and product awareness with only one person managing their webinars :)
This is good. Thank you!
I vote for Reddit, but be careful: redditors are good at spotting marketers. You should be prepared to provide serious value. I follow these tips: https://coschedule.com/blog/reddit-marketing-guide/ Hope it helps.
The best way project manager can manage the time is by using time management software which is a wondrous tool that can help any company completely revolutionize the way they accomplish their tasks and ensure that time is managed in the most effective manner.
One benefit of a POS system is that it simplifies communications between the kitchen and the wait staff. Orders go through the computer, directly to the kitchen printer. Another benefit of restaurant POS programs is that it can track everything from food usage to the most popular menu items. Because the POS system acts as a time clock, it can also help prepare payroll.
Here's something that a lot of people don't get (which I've benefit significantly from) about B2B:
That C-Suite executive. VP of Finance. Manager of Automation. Director of AR. etc.. etc.. etc...
Is still a person.
And for the vast majority of us, we're using a lot of the same channels as everyone else. Which is why I've found some of the most exciting channels in B2B to be some of the channels that we've been using in B2C for years. Here's a couple:
> Facebook Groups: With more than 1B monthly users, Facebook groups have taken off. There are groups about pretty much every topic and there are plenty of groups where you can find audiences that would be considered B2B.
> General Facebook: A study from Comscore found FB to outdo LinkedIn as a channel where decision makers spent time. It makes sense. While they might not be here looking for biz opps, they're still there.
> Subreddits: As the C-Suite gets younger, this section of the web gets more and more attractive.
> Quora: I've preached about Quora before. So many opportunities. See point 2: http://getcrate.co/blog/2016/05/distribution-tips/
> StackExchange Communities: Similar to Subreddits.
I'm really excited about the various channels offering B2B opportunities right now. Out of these, I definitely put Facebook Groups at the top of the list. I'm a huge believer in this channel but agree with Kevin that LinkedIn is taking off (again).
Here's a webinar I did covering some of these ideas in more detail: https://youtu.be/bknS8wMXxXQ
Intercom offers a lot in their webinar, it's not just resourceful, but also super engaging. Perhaps, we should start considering the webinar as one major tool for creating brand awareness & get connected with the audience.
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