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Understandable, organic traffic only really matters if it's highly qualified and helps drive business goals.
I think the order of the steps is wrong. Ultimately, you're doing SEO to make money so step 1 is look at conversions. Then you look at traffic, then you look at rankings etc.
And spam score? That's not really a thing, you can just leave that out imo.
For GDPR compliance you will need to obtain consent to market to the EU-based emails on your list. So, if your list contains a large number of European cold contacts, I’d suggest concentrating on converting your cold contacts to opt-in.
I’m sure everyone noticed the endless emails from brands and companies requesting to opt-in again leading up to GDPR.
While this new legislation will have an impact on digital marketing efforts, it allows marketers to check in on their current tactics, pivot and improve.
The data shown is across all creators, but there are certainly outliers that have a better pulse of their followers and WTP for specific perks.
Agree with Peter, there needs be something unique and human about a creator to drive up that WTP. What I'm curious about is the value matrix, how much does it rely on the creator or can best practices and subscriptions trends drive up-selling opportunities?
One of the more interesting things about this was the importance of relationship building on people’s willingness to pay and what they value. It seems that if you want to be a successful artist on Patreon, making sure you’re offering stuff to your patrons that they can’t get anywhere else is the way to go. Really plays into the ego factor.
True, but other stats say that tweets with outgoing links perfom worse than image or text tweets.
We didn't collect that this time, but agree it would be another interesting data set to compare. In your case I'd guess it's more just # of kids related. :)
I wonder if the lower WTP for music we saw from Millennials on the Spotify teardown would carry over here to their support (or lack thereof) of Patreon creators? Or maybe it's just me... :)
Hey everyone - pumped to chat about Patreon - will be here if you have any questions.
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