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Chip, you would need a separate tool to run drip campaigns with Clearbit.
If you're looking for all-in-one email + drip campaigns Growbots.io is probably your best bet.
I'm also curious to hear about what other podcasts ya'll have been listening to? I was listening to Saastr's recently and I found it to be really engaging.
In fact we all like great success stories. That’s pretty much all what we focus on. We run with our crazy business idea and we hope of the best. However, we forget that 90% of startups fail!
I am convinced that one overwhelming reason for failure is that in building our business we underestimate the importance of customer success.
Today’s digital world is a level playing field for businesses. More than half of customers are expecting business to respond to their queries 24 hours a day, 7 days a week. They expect this excellent support from one business to another, startups and brand names alike.
What’s more, 35% of customers use four different channels to reach companies. These can be phone, text message, live chat, email, even Twitter.
Most small business and startup just cannot afford the traditional solutions or just don’t have the resources to deal with support overhead of using dedicated tools. Providing an exceptional customer experience means streamlining the number of applications used. Most businesses are badly prepared for it.
By focusing on getting more business this startups end-up losing their existing customers and delivering poor customer experience.
My advice: looks for a simple and power customer success solution in Slack ;-)
You will be managing all your communication channels in a single app. Your life will be easier, you will be more responsive and your clients will be amazed.
I listen to the podcast as told my nomads all the time! It really is informative and a great listen. Overall this is a great list. Well done.
3 years later, what do people think about Yelp's growth and what they should look to do from a product perspective?
I think that the definition of "benefit" is relative. I actually do two of these roundups: one a side-hobby and one for my day job.
For the hobby, I'm trying to build up an email list to eventually monetize my wife's science fiction Facebook page, (https://www.facebook.com/SciFi.Imaginarium/). Putting it together takes me about 4 hours a week, I don't do any original reporting, and I get maybe 4-5 new users a week without spending any money, and no additional traffic, since I'm not creating any original content. Is it successful? I'm not sure. The list is up to 300 people, and I get about a 30% open rate. For $10 a week I can significantly increase the subscriptions, and I consider it a valuable resource. Why? I'll tell you why.
Because in my day job, I do a bi-weekly newsletter of what's going on in a particular segment of cloud computing (OpenStack and Kubernetes). I've been doing it for 3 years. When I started, I'd do it weekly, and I'd do 3 analysis articles every week. The list had about 40K subscribers to start with -- the company's opt-ins, that is -- and the analysis articles, which lived on the blog, got a total of about 1200 visits/week.
Doesn't sound like much, right? But that's not what the newsletter is for.
Here's when I knew we were onto something: when one of our sales guys said to me, "By the way, I wanted you to know that I was at BigTime Customer today, and he said that he doesn't even bother trying to keep up with the news anymore, he just waits for your newsletter."
The newsletter is not about traffic. It's about being an authority in our space. In THAT respect, it's EXTREMELY successful.
Remember your audience. Yes, some of the people who are extremely interested in the topic will already have ready those pieces. But in this world of information overload, there is definite value in timely curation for those who WANT to keep up, but feel like they cant. (And as a side bonus, those are the ones who are most likely to need help.)
@aaronz You wrote this last year: http://aaronzakowski.com/tips-mobile-app-install-ads/
Is there anything about it you would change and/or reprioritize?
Airbnb ran a font related test last year as well: https://growthhackers.com/articles/do-serifs-make-you-tap/
Awesome, Aleh! Let me know how it goes - firstname.lastname@example.org.
Hey Roland, I completely get it. I've been wary of this, and have tested subtle vs aggressive tactics in the past. On my blog, I've found welcome mats and popups that are targeted to the content destroy other methods. However, due to Google's latest algorithm updates, I'm only aggressive on desktop now. To your question, I've found in-content Thrive Boxes at the top of the post do really well too.
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