“Interactive” marketing. Sounds like such a buzz word doesn’t it? But it’s one of the most killer ways to stand out with your marketing in this day and age. For decades, marketing has created passive users. How many times have you seen the same ad over and over again? Maybe there’s something unique about it, but ultimately it’s just an ad. You’re passive while watching it. You don’t get to experience the brand. That’s been changing recently thanks to interactive content. Learn more about how using this tactic will transform the way you approach marketing and why it works so well in the modern day.