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If you’re running a small or medium-sized eCommerce store and not relying too much on email marketing for growth, do you really need a newsletter?

The short answer?

Yes.

The long answer?

Check out the details in the following article.

  • EK

    Ehsan K

    3 months ago #

    Email marketing should work in tandem with other marketing activities. Some small businesses have very little time and budget, which makes business communications challenging for them. Every business has a story to tell and sending a newsletter once a month to customers can help retention as well as attracting new customers when done properly - i.e. newsletter integration with social media and blogging.

    • PL

      Philippa Lindsey

      3 months ago #

      Thing is people show more tolerance for in-app prom notification then prom mails. But how many small businesses can afford to build a thematic app? So we all keep struggling to make e-mail marketing to prove itself useful.

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