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Marie Kondo is inarguably the celebrity of the hour 👑

If you are a citizen of Netflix, chances are you haven’t missed the show or the hype surrounding this petite figure who’s all set to help people declutter and live their “real” life. 📺

But here’s the thing— Marie Kondo’s or the KonMari method isn’t just about decluttering. In fact, if you look closely they are filled with insights that can be used by B2B marketers when creating content ✍🏻

In our latest post on the Foundation blog, we dived deep into the problems that B2B businesses face when developing content, and how they can use Marie Kondo’s method to create content that sparks joy!

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