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Social media intelligence is a must-have tool for marketers today. You already use social media platforms to engage fans, track your online reputation, and find influencers.

However, there’s so much more marketers can do with social media. A lot of brands are missing out on valuable opportunities to detect trends and opportunities, find customer tribes, and source inspiration for future campaigns and products.

Social listening and scheduling posts just aren’t enough anymore - instead, you need detailed insights to drive smarter decisions. In this post, we'll show you how (and why) to move from simple social listening to the new industry standard: social media intelligence.

Keep reading to learn how to make better decisions and build winning marketing strategies with social data.

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