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Never run paid advertising campaigns without preparing reports in advance so you can see the real efficiency of your investments. Wise marketers prepare report templates before running campaigns. Other marketers first waste their budgets, then still prepare reports in the end.

In this article, you’ll learn what your reports should look like and how to create them. You’ll also discover how to build reports easily, avoid extra manual work, and automate the entire process using the five most popular analytics software.

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