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How do you track the performance of your Facebook Ads in Google Analytics?

Running Facebook ads is great, but to make the most of your advertising dollars, it is important to measure the conversions that occur as a result of your Facebook ad campaign.

With Google Analytics, you’re able to do so as this powerful tool helps you gain more detailed insights into your ad performance and conversion data.

In this report, we asked 17 marketers to share their tips for how they measure Facebook engagement and conversions on Google Analytics: