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The buzz has well and truly died down.

The years in which I wrote "Top 10 Strategies to Get Facebook Likes" or lines like "social media is the future of marketing!" are in the past.

We're now in the era of "Teens Are Leaving Facebook like a Sinking Ship" and lines like "Wait, Google+ is still around?"

Does social media still offer a platform for business growth?

Can you take advantage of Facebook's 2 billion users without paying for Facebook Ads?

Can you utilize Instagram's high user engagement and demographics to drive brand awareness or, dare I say it, final sales?

This comprehensive takes an in-depth look at the most effective strategies behind five leading social media marketing objectives.