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If you’re looking for an affordable way to market your business, content marketing is one of the best options. It not only generates 3X more leads than outbound marketing, but it also costs 62% less.

In order to successfully get results with content marketing, you need to create a funnel which takes audience intent, the buyer’s journey, blog posts and several other types of content into account.

In this post, you will read what a content marketing funnel is, how it works and how to create one.

  • LS

    Lisa Sicard

    over 1 year ago #

    Hi Erik, very insightful tactics and examples here on the content marketing funnel. I love the video's that really explain about targeting marketing and the examples show of how HubSpot uses their content marketing funnel. I really appreciate the share of this one! Thank you!

  • CS

    Chery Schmidt

    over 1 year ago #

    Hey Erik!!

    This certainly is a Complete Guide to creating a content marketing funnel! I have never seen so many resources in in one spot! I was happy to see him mention analytics to determine how well your funnel is functioning! So many times we think we have everything set up right, yet we have no idea what is working and what is not!

    Nadav Dakner really did an amazing ob with this piece!

    Thanks for sharing.

    Chery :) ;)

  • DG

    Dana Gore

    over 1 year ago #

    Excellent! There's a ton of info here.
    I know there's a reason for a well-organized system when it comes to content marketing. I'm still learning about funnels in general, so this helps.
    Thanks for sharing all of this. It's a much-needed resource for me - and it's getting bookmarked.

  • JH

    Joy Healey

    over 1 year ago #

    Fascinating article about content marketing funnels. Lots there that was new to me. It was helpful to break it into the main constituent parts.

    I was very interesting in the statistics about length of blog post, quite frightening really.

    Thanks for sharing this Erik

  • RC

    Ravi Chahar

    over 1 year ago #

    Hi Erik,

    Content marketing can be tricky for many. I like the way Nadav explained it three different parts. Creating a persona is the first step which decides your approach.
    Thanks for sharing with us.

    • UB

      Ultimate Banners

      over 1 year ago #

      There's not secret to making good content, it takes time and alot of effort! It is ultimately rewarding though. But sooo time consuming.

  • LR

    Lorraine Reguly

    over 1 year ago #

    This is, by far, the best guide on MARKETING FUNNELS that I have ever encountered. It's full of useful information that the average blogger and business owner can apply!

    Thanks, Nadav, for clearly explaining each component of this. I have come across certain terms used in this post before but none were as clearly defined as yours (ex: tripwire).

    This is a must-read for everyone who wishes to sell online!

  • RC

    Reginald Chan

    over 1 year ago #

    Excellent content and thanks for sharing. Super insightful to say the very least!

  • AA

    Alpha Academy

    about 1 year ago #

    Making funnel is the great way to convert customer from visitor to customer. this is very useful guide to follow. Thanks for share

  • 4I

    4LIFE Innovations

    about 1 year ago #

    Perkful content marketing guide, keep it up!

  • VF

    Valerie Fenske

    about 1 year ago #

    Nice one! Thank you