With high volumes of Shopping intended searches made on Google search engine every day, Google introduced Google Shopping Actions (started as Froogle). The platform offers the largest opportunity for sellers with 68% new customers for their store. These customers are 14% more valuable in comparison to those who do not use Google Shopping Auctions. It rapidly evolves to make the process of shopping and selling flawless, seamless, and smarter than ever. Hence, without much ado explore further to figure out the entire Google Shopping history, from what happened to Google Express to what happened to Google Shopping? Additionally, get a glimpse at Google Shopping Vs Google Shopping Actions Vs Google Merchant Center.
Do you know, around 31% of people go to Google for Shopping without even a specific product on their minds? Apart from that 30-32% of people start the purchasing process right from Google itself, once they have a basic idea of what product they want. This is the highest rate of shopping research done on any platform, based on several reports. What can you conclude from these stats, when it comes to selling through Google?