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The premise of Jamie's article is:
1. Growth is a mindset, not a responsibility you can simply assign to a new team member.
2. The only way to grow, is by actually doing. Instinct is important but it should be supported by rigorous analytical insight.
3. There simply aren't enough growth hackers out there, so instead of looking outside, find ways to train your team.

Do you agree with the above three points? Why or why not?

  • SE

    Sean Ellis

    almost 5 years ago #

    This is a really good article and it's totally on point. Nothing I disagree with in the article. For startups I completely agree that growth needs to be part of the DNA of the entire team. Hiring a growth expert is really hard (and maybe even impossible), so in the meantime I always recommend that a founder educate him/herself on effective ways to drive growth. They may find that they really have a knack for it.

    Sometimes it makes sense to also bring in a rookie to give the founder leverage on driving growth. This is what we did at Dropbox and it worked great. The "rookie" actually came up with the referral program. But I would never suggest that the role be completely abdicated to someone else. Customer growth defines the upside in the business. Few "hires" will be as driven to figure it out as the founding team.

    I really like Ivan's suggestions in the article.

  • AG

    Aaron Godert

    over 4 years ago #

    This is a great post and I agree wholeheartedly with this approach. While a growth hacker acts as a great lead and teacher of various strategies and tactics, the organization as a whole benefits most from having growth concepts engrained in everyone's minds and always present in making decisions on how to move forward with efforts in a time and resource constrained startup environment.

    We took this exact approach at GiveGab and did some fun company wide exercises to get everyone on the same page. Here's our story of how we transition to a growth culture: http://tmblr.co/Z8xNhv1ES6Gio

  • GD

    Gabriel Di Bernardi

    over 3 years ago #

    As a Growth Hacker wanna be , I fully agree and I already faced this situation of some company trying to hire a growth haker instead of explore your own team to get this kind of train or try to implement the mindset.
    Here in Brazil we dont see this movement as outside of the country and thats why i am just a digital marketing and product guy with 2 years and a half of growth hacker mindset.

    As @sean says and the article too, when growth is part of the DNA of the entire team, then growth hacks will happens from them not only from one person.

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