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Lars writes a counter to Eric Ries's classic article on the three engines of growth.  Lars suggests that the following are the only two engines of growth:

1) The viral engine of growth

2) The paid engine of growth

Eric's 3rd engine, the sticky engine of growth, is simply something that improves the two engines above - and therefore insn't an engine in it's own right.

  • SE

    Sean Ellis

    almost 4 years ago #

    I'm not generally very interested in semantic discussions, but this article is thought provoking from the perspective of trying to understand how growth works in general.

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