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What's the difference between monitoring and listening?

And, more importantly, why does this difference matter?

  • CS

    Chery Schmidt

    11 months ago #

    Hey Anna!
    What an interesting article! I never gave much thought to the difference between social media monitoring and social listening! Actually didn't think there was a difference. But as you so clearly pointed out it is HUGE!

    Great Share
    Chery :))

  • MI

    Milan Ilic

    11 months ago #

    Very useful article, thx.