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If you haven't puked rainbows or swapped faces with a friend on Snapchat, you're probably over the age of 25. Snapchat has become one of the major social media players in the last couple years and is snapping up droves of users in high school and college. Everywhere you look, students are drawing on their photos, taking video with funny filters and even making plain old phone calls using Snapchat.

How did all this happen? Well the numbers show that creativity, video content, and easy communication are big keys to Snapchat's success.

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