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If your online store isn’t generating a ton of sales, it might have something to do with where you’re sending your traffic.

As an ecomm marketer, there’s a good chance you’ve advertised a product through paid search or announced a seasonal promotion via email—and, maybe, been less than delighted with the results. These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront. And that’s a problem.

Creating a masterpiece is a lot easier once you’ve found a little inspiration, and landing pages are no different. That’s why we created The Ultimate Ecommerce Landing Page Lookbook: to help marketers like you find your ecomm Erato, your online retail muse.

What’s Inside the Lookbook?

- Our hand-picked selection of 27 ecommerce landing pages from a bunch of different product segments and retail models.
- At-a-glance insights into what makes these pages work so well (plus recommendations from the marketers who built them).
- Heaps of amazing ideas for your own landing pages, including persuasive copy tips and gorgeous design techniques.

  • TC

    Tad Chef

    about 1 month ago #

    Why is this on the frontpage? It's just a form!

    The voting rings spiral out of control.

    At least vote up actual content not empty pages asking for mail addresses!

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