If you’re bootstrapped and have a lot more time than money, choosing SEO as a primary growth strategy is a solid choice.
When building a scale-out SEO strategy for a marketplace, you have to choose:
- Will you create the landing pages programmatically?
- Will you create the landing pages manually?
Our development budget was already capped out as it was dealing with product, so we couldn’t go the programmatic route. We’d MVP this SEO strategy by creating the initial batch of around 100 pages by hand.
Join over 70,000 growth pros from companies like Uber, Pinterest & Twitter