Mobile marketing is an art of multi-channel marketing that aims at advertising the products and services in a way that appeals to the users of mobile devices like smartphones, tablets, etc. It involves marketing via SMS, in-game advertisements, Social Media, apps, MMS, etc.
Mobile isn’t just the future; it has revolutionized business. Mobile marketing includes location services, tailoring marketing campaigns based on an individual's location. Mobile devices are a key communication tool for most consumers worldwide.
Benefits of Mobile Marketing:
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