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Wistia challenged Sandwich Video in L.A. to make three ads at three very different price points: $1K, $10K, and $100K. Then, they documented the entire process into a 4-part documentary (Yep!).

Can more money buy you better ideas? Does high-tech gear translate to higher-impact ads? All of that answered in their new original series, One, Ten, One Hundred—an exploration of the relationship between constraints and creativity.

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