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How do you test the effect of speeding up your app on the key metrics of your product? Many people will tell you the best way would be to implement the change and test it on a few users. The problem is, this is a plan that is both costly and time-consuming.

In my latest post, I discuss how to reduce the costs of testing hypotheses by working the other way around: making you product worse. Read on to find out!

  • MA

    Mohsin Ansari

    about 1 month ago #

    This is a new approach.......Great

  • CF

    Candy Fowles

    about 1 month ago #

    Counter-intuitive stuff it seems at first. But then you gradually begin to understand how it works. Very nice and applicable information!

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