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Messaging as a customer service channel is no longer the future, it's a must-have. Through social channels, customers can now get in touch with your company as they would chat with their friends.

Being able to listen and interact with your customers in ways customers prefer is way better than the traditional "Please call us".

Here are the few things you'll get from reading this article:

- A deep introduction to the main social messaging app on the market
- The advantages of building a social messaging strategy 👩‍💻
- The reasons you should combine live chat, emails & social messaging 🚀