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Everything the business does, from product development to customer service and marketing should be focused on activating new users.

Sean Ellis explains the shifting role a growth practitioner will play throughout the stages of a startup’s development:

Early Stage • Validate Product-Market Fit • Identify and lead users to a product’s core gratifying experience Mid-Stage — the growth stage • Identify and adapt to promising new channels • Remove all friction to the must-have experience Late Stage • Scale up identified growth channels • Continue innovating and finding new markets

  • ET

    Everette Taylor

    almost 6 years ago #

    Great share Travis, people some to love the post on social media. Welcome to the GH community!

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