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You know your business inside and out. You know that listening to customers and responding to their needs is the key to staying competitive. Still, you might be struggling with where and when to survey your customers. A pop-up survey in your web app? Send them an email? What about a text message on their mobile phone? Figuring out the most effective channel to ask for feedback can be confusing.

The good news is that you have more options than ever before. We’d like to help by giving an overview of where companies are engaging their customers, and how multiple channels can work together. Then, you’ll be better equipped to develop a plan that best meets your company’s unique needs.

  • LA

    Lisa Abbott

    over 3 years ago #

    Thanks for posting, Nichole. Surveys can be spam -- if you aren't careful about choosing the right communication channel and the right time to ask customers for feedback.