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It’s tough to increase search traffic–I’ll be the first to say that.

Over 3.5 billion searches happen on Google every day alone. Combine that with the 4 million blog posts published every day, and you’ll soon realize how much effort you’ll need to put into SEO before you start ranking.

(Maybe that overwhelming effort is why 91% of content gets zero organic traffic…)

Feeling disheartened?

I would too, if I took those figures at face value.

But I’ve got some good news. I managed to increase search traffic to my blog by 54% by optimizing two things on each page: My SEO meta titles and descriptions.

The even better news? I’m showing you the complete process of how I did it, from start to finish, so you can do the same.

Let’s get started.

  • SY

    scott young

    over 1 year ago #

    This was worth learning about, thanks for sharing.

  • AZ

    Andra Zaharia

    over 1 year ago #

    So helpful, Elise! Thanks so much for the walk-through! I'm digging into my own stuff right now to see what I can improve.

  • MT

    Mat Trajkovski

    over 1 year ago #

    I've read several SEO articles saying that optimizing the meta tags is not that important anymore. But since it was the only variable you have updated and you have immediatelly seen improved results, it is a strong point that they still may play a role. Thanks, great read.

  • BS

    Belinda Summers

    over 1 year ago #

    Thanks for Sharing Elise! Great Help :)