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If you’re serious about getting more traffic to your site, then you want to tattoo this 3-step formula on your forehead:

Step #1: Find content (in the form of blog posts, guides, infographics and videos) in your niche that has already done well.

Step #2: Take what you find and make it even better.

Step #3: Promote your content directly to people that would be interested in it.

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