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Like backlinks, internal links—links from one page of your site to another—also pass authority. With nothing more than an internal linking strategy, you can get your pages to rank higher in search results.

Beyond that, internal links also help users navigate your site and find the exact information they’re looking for, guiding themselves deeper into your funnel.

But how should you approach internal links? How many should you include, what pages should you link to, and what are some unique internal linking strategies?

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    Dhruv Mehta

    6 months ago #

    My views regarding the importance of backlinks & internal links will be 60-40. @spela_mlekuz

    The reason is pretty straight forward. When the site owner got backlinks from lower DA or thin content sites, google will impose penalties but not that the case with internal links.

    However, the webmaster can follow basic guidelines regarding internal linking and definitely able to pass better link juice!!

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