According to a recent report by Fortella, 86% of top-performing B2B marketers say driving revenue is their primary responsibility.
If that's not the case in your marketing team, then it's time to make some changes. Our latest blog article by Yaagneshwaran Ganesh outlines how to transition to revenue marketing.
Vlad Shvets
Nice guide, thanks for sharing! I believe the concept of "revenue marketing" has been drastically under-explored + under-researched as of now 🤔
Yurii Holovanov
After reading the article, I definitely want to research more about this concept. It looks like a great way to sync the marketing and sales teams as close as possible.