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If you were starting a content strategy from scratch in 2019, where would you begin?

Which mediums would you prioritize?

How would you find your audience?

Would you blog? Create video? Launch a podcast? Write long-form content like ebooks?

The landscape looks much different now than it did 5..heck, even 2 years ago.

So, we asked over 40 marketers for their advice on where they'd start if they had to start all over again.

  • WL

    Wendy Lieber

    about 1 year ago #

    Thanks for including me in this great content marketing strategy guide for 2019! I loved reading all the great tips and guidance from everyone.

  • MM

    Matt Mroczek

    about 1 year ago #

    'then that’s worthless traffic!' This is a great quote from the article. I'd rather have 100 qualified/warm users on my site than 1,000 or 10,000 that aren't the right audience and aren't aware of the problem I'm solving.

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