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Do you have a growth marketing team in your business? If you’re trying to drive growth for a business, then you have more than likely heard all about growth hacking, and growth marketing. Growth Marketing is the process of designing and conducting experiments to optimise and improve the results of a target audience for a business. Basically if you have a certain metric you want to increase, growth marketing (also known as growth hacking) is a method you can use to achieve that boost. No, there’s no actual “hacking” of sorts, think of it more like data-driven marketing that’s aimed at delivering growth to a business. It's pretty important to have within almost any business - we all want to see growth right?  Anyway, if you are in the process of setting up a growth marketing team, there are a few things you should note...

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