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Have you ever wondered how to avoid sampling and limits in the Google Analytics standard reports? How can you get complete data for marketing reporting? There are several solutions, such as:

- Switch to paid Google Analytics 360 and set up the export of raw data to Google BigQuery (GBQ).
- Use Google Analytics App+WEB. The product is still in beta and allows you to download user behavior data to Google BigQuery for free.
- Use other services that collect data from the website to Google BigQuery.

Each of these solutions has its specialities and limitations. In the article, we explain these features in detail and describe how to get around with OWOX BI.