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Four quick and actionable steps to get PR, awareness, and traction for any startup. These same four steps helped a startup make over $40M and get acquired by Google in only two years after founding.
So I signed up for Just Reach Out after reading this (and the OK Dork post that's linked somewhere in there) --- cool service so far. Great that you can email a journalist / blogger directly and reference their article within the template you give. Dig it!
Hey @dmitryd, when you reached out to all of these individuals in your email campaign, did you personalize the emails, and if so how'd you do it on a mass scale?
Hey @loganstoneman Good question. Sorry for delayer response. I have a blog post onmy blog which details this very process: http://www.criminallyprolific.com/2015/02/how-to-send-mass-personalized-emails-using-mail-merge-in-gmail/
Thanks @dmitryd !
Good article Dmitry, thanks for sharing.
Thanks. Happy to share.
Awesome article. We're a new social media company just starting to get traction, so this is a great help!
No problem. Happy to answer any questions.
Dmitry makes a strong point- you can't get featured unless your offer something of value to the reporter. In his case, it was embeddable polls.
In our case (everyone reading the article) it'll be something different, depending on the situation. But there will always be something to give.
To get, first you must give.
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