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Your mortgage landing page is unintuitive and it’s costing you leads.💸

In this guide, we explain how chatbots can help solve this problem.🤖

One of the biggest issues with traditional web pages is that they all look different from each other. Every single website that you land on has a different color scheme, branding, and layout.

Since every page looks different from one another, customers have to figure out where everything is before they can start navigating their way around. Now I know what a lot of you guys are thinking.

Most people know how websites work so it really won’t take users that much time to find their bearings right?

Yes, but it’s still an issue.

Even if this process takes a few seconds, that is precious attention being wasted.

With attention spans as low as they are today, even a few seconds can be the difference between a paying customer and a dropped visitor.

Chatbots are the solution!

They rely on an interface (the chat interface) that is ubiquitous in modern life...

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