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With just under 100 employees, Search API company Algolia serves over 2500 customers, handling 28 billion queries per month for customers like Twitch, Periscope, Medium & TeeSpring. With support for more than 30 API clients and integrations, their developer community remains at the heart of the company’s sales growth. But rather than pinning developer outreach on a few ordained influencers, Algolia’s Brand Director Liam Boogar discusses how the company’s internal training programs aim to get 50% of the company publishing and speaking within the year.

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