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You’ve probably heard of Facebook’s famous indicator: adding 7 friends in 10 days is the leading metric for users that stay engaged on the social network. Want to find your app’s ‘magic threshold’ that users need to cross to become fully engaged, but don’t think you have the data science chops to figure it out? This post lays out the simple way that analytics can uncover the key to your users’ behavior and help you grow your app.

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