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If you sell sell a digital product, course, software, or book, then this case study is for you. It isn't one of those "one simple click and I'm rich hell yeah!" articles - instead, it's an in-depth analysis of how Mastin Labs (they sell photography presets) structured their entire Facebook Advertising strategy. Yes, they got 150X ROI on certain re-marketing campaigns (and we reveal that), but the focus is on how they achieved a LIFETIME 4X ROI over the last few years. Selling a digital product is difficult, and there is a lot of competition on Facebook's advertising ecosystem...but this brand nailed it. Read on to learn...

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