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An introduction to product strategy with examples of north star metrics across industries The product north star is easily the most powerful and misunderstood product strategy framework in use today. More product teams are dealing with the consequences of not defining it at all or defining it the wrong way and leading their team down an unintended path. This article is our first deep dive in a series on the north star metric. We hope it serves as a guide to product leaders and managers around the world on why this metric matters, how to define it and how to use it to drive your long-term product strategy and growth.

  • SE

    Sean Ellis

    11 months ago #

    This is an awesome article on the North Star Metric from Sandhya Hegde at Amplitude. Not surprisingly I reached out to her to do a webinar together as soon as I read this. We've got something brewing!

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