When online shoppers consider your products, they can’t feel the quality of the fabric on a piece of clothing.
They can’t smell the aroma of a candle or an essential oil.
They can’t taste samples of a food or drink to know if they’ll like it.
Online shoppers have to rely on something else to help them make choices about the products they buy: Data.
And that’s what makes ecommerce merchandising so important for online retailers.
Understanding how to take advantage of ecommerce merchandising strategies can help you boost sales and customer loyalty.
But there are so many ecommerce merchandising trends to choose from, how can you know what really works?
When online merchandising is done correctly, it should help you increase conversions and sales and give your customers a better overall experience.
So let’s take a look at the brands that are already nailing both those things.
These are some of the most successful brands in the ecommerce merchandising game, and we’ve highlighted the strategies they use so you can see what works.
Put these strategies into play to get your own products flying off the (digital) shelves.