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Greg Pietruszynski, CEO of Growbots, said something that I thought would make a great post... it’s one thing to know who to sell to; it’s quite another to actually make the sale.

It’s yet a another to make the sale with Customer Success in mind.

Luckily, Greg agreed that this topic would make a great post... and that's what this is.

  • JE

    jonah engler

    almost 5 years ago #

    Great job - "Choosing the Wrong Metric" Couldn't agree more!

  • FA

    Faisal Al-Khalidi

    almost 5 years ago #

    Awesome article @lincolnmurphy! My favorite takeaway:

    "The most important metric in the direct sales process is the conversion rate from a sales opportunity to a lost opportunity. The fewer opportunities you lose short term, the more MRR you can drive long term."

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