Newsletters have become the "in" thing right now. Here's the thing though. Like 90% of newsletters are struggling to break $2000 months. There are a handful of newsletters breaking 6 and 7-figure revenues that you'll read about as the "top of Substack" or some such. Thing is. While the buzz around newsletters is new. The business model isn't. And there's one brand out there who's scaled their newsletter business to $1 billion per year. That ain't no typo. $1B for a newsletter business. I dived into their growth model to deconstruct their process. It's stupid simple and could easily be replicated for your business. Check it out below.