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Experimenting with visualizing "behavior flow" in the form of a sunburst chart.
Really impressed @rywalker the sunburst chart is a fantastic way to visualize behavior flow. I guess it gets a bit more complicated for a site such as GH, where there are 1000s of different paths. All in all though, it seems like an improvement over GA's visualization for a number of reasons.
Yeah I think it'll be most useful looking at "trouble areas" where you suspect dropoff is happening that you want to actively try to improve.
Most obvious area to me is activation, so we're going to implement that first — for our own app (https://usercycle.com) because our activation flow is proving to be quite difficult to get through. We gotta make it better, but first we need a scoreboard :)
Agreed - I think this is definitely a better visual for sites looking to drive 1-2 metrics/goals (which reminds me of this @noahkagan talk about this: https://growthhackers.com/the-one-metric-dashboard-helping-sumome-reach-1-billion-users/ ).
Thanks for the share @rywalker !
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