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This guide compiles the 15 strategies and channels I've found to be the most impactful for generating leads.

We also compiled as many case studies and helpful resources from other smart marketers as we could.

  • MT

    Michael Tuso

    over 1 year ago #

    what an incredible article. i can tell you really put a lot of work in this...a valuable tool to anyone who cares deeply about b2b lead gen

  • AS

    Abass Sahrawi

    over 1 year ago #

    Really great stuff, Emil!

  • DA

    deep a

    over 1 year ago #

    Snacknation case study is really nice. Can u share a template to track organic efforts as well?

  • DA

    Dimitry Apollonsky

    over 1 year ago #


  • HM

    Hannah Mans

    over 1 year ago #

    Great guide! I LOVEdirect mail. I agree that many believe it's dead. But with the proper execution and strategy it really can warm up those cold accounts!

    Events have historically been a gold mine and but depending on the company I was with a flop. Often times so much resources go in and if the timing isn't right for the attendees regardless of execution. However, with the proper follow up in place, I have been able to at least get on the path of my target audience, and already on top of mind and in the conversation when the timing is right for them.

    • ES

      Emil Shour

      over 1 year ago #

      Yup I love when people say a channel is dead because that means there's more opportunity :)

      Events are tough, no doubt. We've experimented with a couple of small dinners and those have been great for connecting with customers and getting valuable feedback.

  • MF

    Marius F

    over 1 year ago #

    Love the extensive list of ideas and effort put into making this article. Have bookmarked and will review!

  • JH

    Jason Hassler

    over 1 year ago #

    That is worth reading.

  • AP

    Aleksandar Pešić

    over 1 year ago #

    Awesome post and your blog is sooo aesthetic!

  • CH

    Cash In One Hour

    over 1 year ago #

    The post to read... Great

  • CT

    Cristian Trujillo

    over 1 year ago #

    Very useful. thanks for share Emil