Russia may not be the first market you think of when looking to expand your social media marketing. Overlooking the country's 70 million active social media users however, would be a major oversight if you plan to establish a business presence in the country.
Russian social media users are some of the most avid and engaged in the world. Unlike many countries, the number of active social media users in Russia is rising. More and more Russians are looking for - and accessing - social media content every day. Yet to successfully develop a presence you first need to understand the social media landscape.
This post gives you a comprehensive overview.