An awesome post by @NateDesmond, he catalogues nine of the top books all digital marketers should read. Although many believe reading books have taken a backseat to online articles/posts, you'd be surprised the power of what you can learn from reading an authoritative book.
For example, #4 on the list (Hooked by Nir Eyal) totally changed the way I look at product development.
The nine books on Nate's list are:
- 22 Immutable Laws of Marketing
- Trust Me, I’m Lying
- Permission Marketing
- Web Analytics 2.0
- Predictably Irrational
- Predictable Revenue
Have you read any of the above? Do you agree/disagree with the list?