The word ‘referral’ is a word familiar to every corporate employee. Be it, employee, job or business referrals, it will not be wrong to say that referrals have contributed largely to building the foundation of the corporate world.
Referrals are a key ingredient for a healthy B2B sales pipeline and come in all shapes and sizes. A referral program may be defined as an organized way of getting people in large numbers to make referrals to your business.
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