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Sex. It always works to get attention. Power words are so named because they leap off the page (or screen). They arrest attention. Which is exactly what you need when your ads are competing with people's families and friends for attention on Facebook.

  • SS

    Sherman Smith

    about 3 years ago #

    Hey Brad,

    Good stuff here. I love learning which words draw more attention to your ads and blog posts. Since the best way to do this is through emotion, these ideas will definitely conjure the emotions that you want.